“A cookie is a small piece of data that is sent to your computers' hard drive when visiting our site, and may also be transmitted when customizing your search preferences in our Power Search, or when registering for one of our services. No personal information is stored within the cookie. It is an anonymous piece of data that simply identifies your computer IP address, but not you.
Cookies are used to identify you as a unique user, and to let us know when you return to our site. They are used to provide customizable services, serve relevant advertising, and to monitor our traffic.“
What you say!!